eCD

ECD is a provider of electronic financial trading software specializing in certificates of deposit. The platform serves a professional audience that requires speed, clarity, and precision when navigating complex financial data and executing transactions.

The project focused on designing a streamlined UI/UX for a web-based trading interface, prioritizing usability within a data-dense environment. A clear visual hierarchy and intuitive interaction patterns were established to help users quickly interpret information, reduce friction, and make informed decisions with confidence.

The design approach balanced functionality with clarity—ensuring that critical data points, workflows, and system feedback were easily accessible without overwhelming the user. Close collaboration with development teams ensured that the final product remained true to the design vision while meeting technical requirements and performance expectations.

Role: I led ideation, UI/UX design, and art direction, working closely with developers to ensure accurate and effective execution of the design vision.